Web design

Web design is the design of websites and other design elements, such as banners, buttons or animations.

The general layout and the user guidance elements on websites have an important role to play in web design. The customer specifies the communication goals which the agency has to achieve with its web design. The website design process begins on the basis of wireframes and ultimately defines the final web design after a number of correction steps to be mutually agreed to. Homepage design must always also consider the underlying technical conditions and standards.

The web design development and implementation process must additionally consider the customer's existing corporate design in order to ensure that the website, once active, is also perceived as a product of the enterprise or organization. Additional challenges result from the increasing use of mobile devices which imply further requirements in terms of barrier-free accessibility, as well as from the different browsers.