Print media design

Design and visualization of print media

Print media design, also called graphic design, covers the design and visualization of different kinds of printed media, such as flyers, brochures, letterhead or business cards. Besides conventional office or business material, this field also includes special formats, such as banners, ads, displays or other print products for external and internal communications.

Print media design is a key element of an enterprise's or organization's visual communications and is very common especially in advertising and PR. Print media design is based on the relevant corporate design specifications.